Real Results For
Our Clients
increase in conversion rate
increase in avg order value
uplift in revenue
ROI
About City Beach
City Beach, founded in 1985 in Brisbane’s Queen Street Mall as a small surf-oriented shop, has grown into one of Australia’s leading youth fashion retailers with a strong presence in online. Today, the brand offers a wide range of clothing, swimwear, footwear, accessories, and boardsport gear for men, women, and kids. As City Beach continues to evolve, it is also expanding its digital capabilities by integrating advanced AI solutions, including Bayezon AI’s Agentic Commerce Platform, to deliver a more personalised, seamless, and intuitive shopping experience.
The 'AGENTIC' Commerce Platform
"No. Clicks. No Searches. Just
Talk And Buy"

Shopping Assistant
Multimodal Conversational
Interface

Value Proposition
SELL MORE
Boost revenue and conversion rates with real-time conversational intelligence.
SPEND LESS
Bayezon AI replaces multiple personalization
tools at just 25% of the total cost.
GET AGENT-READY
Empower your business with agentic interactions
through a unified AI commerce platform that bridges data, UX, and real-time intelligence.
Bayezon AI Data Platform:
Fueling AI, Powering Commerce

What They Do
It is a long established fact that a reader will be distracted.
Key Facts
It is a long established fact that a reader will be distracted
Why It Matters
It is a long established fact that a reader will be distracted

What They Do
It is a long established fact that a reader will be distracted.
Key Facts
It is a long established fact that a reader will be distracted
Why It Matters
It is a long established fact that a reader will be distracted
Brand Positioning
“A NEW ERA OF COMMERCE NEEDS MORE THAN CHAT.
IT NEEDS ENRICHED DATA, REAL-TIME AI, AND UX
REIMAGINED FOR AGENTS — ALL ON ONE PLATFORM”
City Beach Positions Itself Not Just As A Retail Shop But As A Lifestyle Destination — Somewhere To Browse, Hang Out, And Express Youth-Culture Through Fashion.
Their Stores Emphasise An Energetic, Relaxed Atmosphere Aligned With Beach, Skate And Street Culture.
WHAT IS THE BRAND'S PURPOSE
Your purpose is your why. why it is that you're doing what you are doing.
WHAT ARE THE BRAND'S VALUES?
Your values are who you are. what it is that you want to bring of yourself into your business?
WHO IS THE BRAND FOR?
Dig deep into the psychographics of the target audience and what problems you can solve for them.
HOW IS YOUR BRAND DIFFERENT?
Look at the key industry competitors and how your brand stands out.
WHAT IS THE VISION OF YOUR BRAND
Your vision is what you see for yourself and for your business. where do you want to go?

